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|Amazon Image Requirements - Technical Requirements|
|Amazon Main Image - Requirements|
|Amazon Main Image Restrictions|
|Amazon Listings Images - Requirements|
|5 Tips to Make the Best Amazon Photography|
Amazon is an online platform that allows you to create captivating product pages. They have strict requirements regarding every Amazon image that sellers upload. What is a real challenge is to know what page requires photos with specific rules. Unique style guidelines are set by Amazon for 45 various categories of products. In the detailed guide below, we clarify the exact Amazon photo requirements and restrictions that kick the image uploads back. Also, create an optimized product listing with IO Scout amazon listing optimization tool, such requirements improve your SEO and chances to promote your products for more sales on Amazon.
Amazon has dedicated software that validates the uploaded images in accordance with the basic requirements set by the e-commerce platform. The Amazon picture requirements from a technical perspective are the following:
Amazon product image requirements are related to the specific design of the photo. It has to be professional and display the sold items properly, showing the key elements of the sold goods. The list of main image requirements is the following:
Amazon has distinct rules that limit the image uploads for the main pages. The pictures with following criteria are not permitted for using:
Apart from main images, Amazon gives sellers the opportunity to upload additional pictures. The smaller images are displayed once the visitor clicks on the page. The picture like that is often called Amazon swatch image with the following requirements
The right image quality is essential to get the pass to Amazon platform. We collected the best practices to create astounding visual content that will be approved through moderation.
Most e-commerce platforms benefit from placing the products on the white backgrounds when selling. Amazon is not different, most sellers usually place the products on the white background because it minimizes the distraction. The product becomes the center of attention on the web page. The feeling of consistency is also in the bucket of advantages, it creates the sense of fluent design.
The correct light makes even the dullest products shine. If you’ve set up the direct light like during professional photoset, then the product will have a look of something ready to be sold. People enjoy candy-like visuals, this technique allows sellers to achieve such an effect.
Use the camera with high-resolution lens to create the photos which do not have pixelization and visual artefacts. Every photo uploaded on the product page must have superior quality and absence of blur. The higher the number of pixels on the camera, the more details will be observable by potential customers.
Amazon product image dimensions are necessary to hit the sweet spot in displaying the product to reach high sales. Using the right proportions, you can display the products that are not too small or big. The way to do things right is to use the medium size of the product on image with some white space around, yet the details have to be clearly visible.
Amazon listing image size should be correctly set for the swatches as well. It’s always a winning tactic to show the product from several angles in the thumbnail section. By moving through various images under different angles, people will have a better understanding of the items and their benefits.
Uploading the photography that meets the photo requirements of Amazon has a positive effect on customer experience and the number of sales. The photos that are displayed on the white background with multiple angles in the thumbnail section and high image quality will definitely work out in the overall sales volumes. That’s the standard of Amazon, so sellers should better follow it.
Amazon has the standard of naming the uploaded photos. File names must have the following product identifiers
Swatch images are the previews of the product from the main page. Basically, swatches are the small gallery on the product page where the selling item is displayed in different environments or angles.
Here is a short instruction on how to prepare photo for Amazon:
This is how you upload second-tier images.