|The Best Tools for Amazon Sellers|
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|AMZScout Web App Vs AMZScout Chrome Extension|
AMZScout was built by people who initiated their careers as Amazon sellers. The creators have experienced the insurmountable odds of selling online. The kind of time and effort that it takes to find a product which is profitable enough, and then work that is needed to get your product listed. And even then to come across results that did not justify the effort that was put into the action.
When Amazon started offering data to developers, companies like AMZScout cropped up quickly at the chance to automate a lot of the tasks. And this changed the entire course of how e-commerce sales happen around the world.
AMZScout chrome extension is one of the tools that is heavy with features and is unparalleled to other brands in the market. The web app contains the full customized tool set, along with many free resources for learning the tricks on Amazon. The customer service experience of the app has also been amazing to this point that thousands of sellers have chosen to use it to optimize FBA sales.
In this review, will have a deeper insight into AMZScout. We will understand what makes this Amazon tool as one of the best tools in the market. We will also focus on its pricing, and the suite of tools that it comes equipped with.
Without much ado, let's get started.
The best thing about AMZScout is that there is an AMZScout free 7 day trial for any of the three price packages. If you choose to test it out, make sure to cancel your subscription before the free period is over so that you are not charged for a full month’s membership.
The price tiers are Basic, Start and Business and they all have the same features enabled. AMZScout has taken a very different route from some of its counterparts by simplifying the pricing model. The only distinguished difference is that you have to choose how many products you want to track at a time.
We can definitively say that anyone who is starting out a new business or sells a limited number of products will have a tough time thinking of more than 20 products they want to track. We recommend going for the basic plan for newbies.
However, if you are running a large store, it makes a lot of sense to skip the Start plan and directly go for Business. It allows double the number of products you can track, so there is a lot of room for expansion as happens to be the case for some of the bigger businesses.
Take a look at the pricing model. The following image shows what they are offering. If you want to opt for a plan, you can head on to the AMZScout website and chose to subscribe to any of these:
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AMZScout Web App Vs AMZScout Chrome Extension
The chrome extension is a handy plugin that can be downloaded in Google Chrome. Once you add it, it can be used while browsing Amazon. As you traverse the product pages, you can enable the extension by clicking on the AMZScout icon and it will give you the handy profit calculator by pulling in the data from the Amazon website.
The AMZScout extension is a very handy and lightweight tool that any seller can use without getting confused. Especially, new sellers who are not experienced in absorbing all the data points that the app provides, this is a good starting point.
The other features that work in the extension are the product score - scoring based on the potential of a product, and product ideas for various categories. However, the extension is limited only to Google Chrome.
The web app can be used in any browser and can be accessed from the AMZScout website. The web app comes with a lot of functions.
In the article, we will look into details of how the features in the app work. The app also can access the complete Amazon database, instead of individual products at one time. Based on your subscription plan you can access 20 to 80 products at one time. See the sales numbers and other details. The keyword research tools allow you to search for products by search volumes.
Both are excellent tools in their own merits and instead of opting for one, we suggest you use a combination of these two tools to get the most profit of the application.
The AMZScout Pro is made up of some heavy tools, and rightfully so as they have the power to process data from the entire Amazon product and search database. It is much more extensive than the chrome application for this very reason. Chrome applications cannot run these heavy programs without hanging up your browser billions of times.
When you sign in the web application, the navigation is quite easy. You can easily find all the features in a custom made dashboard that is aimed to provide sellers ease and comfort of use. It is better than a few other tools where sellers get confused with all the information on one screen.
There are three main functionalities of the app, and they are all a must-have for any Amazon FBA tool. The product database, keyword research tool, and product tracker tool.
Here, we will look into each of these features individually and line out how to utilize them correctly to boost business.
1. The Product Database
The Product Database exists to ensure that sellers can find products that have the potential to make a good profit. A seller can log in to the dashboard and enter a keyword, or product ASIN in the product database to find out the products that are similar to this.
After running a quick search, any similar products, along with photos and details will be listed in the search results. This data is very easy to understand and the sellers need to look through the products to see what the revenue of the product is, and what the cost of selling the product on Amazon is. This way, they can set up the other filters to rule out any products that are too competitive or do not have that good of a profit margin, or is too costly to start selling for them.
The app also allows you to search without keywords and see a mix of categories. In that, you will also find a filter to categorize, and another filter which will enable them to see the trend data for the products. The Google trends data speak a lot about the salability of a product.
Product with downward trends must be avoided as they are considered undesirable. AMZScout features are truly accurate and the products pose a lot of potentials when searched methodically.
2. Keywords Explorer
The purpose of the Keyword Explorer is not hyped enough. There are two main ways you can use the AMZScout Pro Keyword Explorer.
First, you find keywords that are relevant to your listing. If you already have a product in Amazon, you can use this tool to search for keywords that are high volume. That means keywords that most users search to find your product or a similar product.
Adding this in your title, and description will enable you to get a ranking next time someone searches for this keyword.
Secondly, you can also use the Keyword Explorer to find product niches that are in high demand. Start by using a single keyword that is of interest to you. If you are a plastic water bottle seller, you can maybe use a keyword like ‘waterproof plastic bottles’. This will give you a list of relevant keywords related to this. You search the list and see the search volume of each keyword. In this list, maybe the highest volume keyword is ‘leak proof water bottle’.
Depending on the competition for this product, you can market a variety of this product, with this keyword. So, when a buyer looks for a leak-proof water bottle, they will be directed to your product page. This is how sellers come up with good product ideas based on market demand. We suggest making the best use of this tool to ensure you are sourcing products that will profit you in the long run.
When selling a product, seasonality also matters. You do not want to start selling ice coolers in the middle of winter. Or ponchos in summer.
Another useful feature is that the list can be exported in excel for further analysis.
3. Product Tracker
This is the place where you save all the products that you want to sell in the future. You create a neat database that you evaluate further and revisit at a later time. The extension will let you track these products directly, and the save button will automatically add it to the tracker list. The access button makes it easy to see all the related information like trends and sales data.
4. Amazon FBA Calculator
The Chrome extension has the most important tool of all, the AMZScout FBA calculator. When you sell a product using the FBA services from Amazon, there are a lot of fees involved. You simply cannot source a product and add a markup to it and begin selling.
You must consider all the individual fees you are paying per unit, for picking, packing, handling, delivery, and return and customer service of the data. This can be a tedious task for even a small seller, let alone a seller who has a lot of products in stock.
Every product charge is varied depending on the size, dimensions of the product, how long you choose to store it in the warehouse if there is an issue with the inventory and if you want to remove a stock that is not selling as well as your other products. Now the FBA calculator does it all for you.
When you are browsing a product, all you have to do is open the product page, and the FBA calculator will calculate the individual fees for that product and show you the final price of the product. Now, this would be a fairly simple process. The calculator shows you the fees, you add a markup to it and begin selling a product. But that is not how market demand works.
A customer will only want to pay so much for a product, and FBA costs can get quite pricey because there are so many factors. This makes some of the products that seem like they have a lot of potentials, completely unviable. So you cannot just start selling these products without knowing if the price justifies the product and your profit margin.
Here are all the factors that the FBA calculator takes into account when calculating the fees. If you do this manually, the logistics itself will become a nightmare.
- Product details
T his data is related to the size of the product. When you enable the Chrome Extension and open the tool, it is detected by the calculator automatically. The program already has the data on how much each size of product costs in handling, picking, packing and delivery.
However, if you have a product that is a little different than the one on the Amazon screen, you can adjust the dimensions accordingly through manual intervention, so the calculator has the correct estimates.
- Product Costs
The unit cost of each product may vary depending on which supplier you are sourcing the product from, what the order quantity is and how good you are at negotiations. Generally, in sales, a higher-order number means the price of the product is lower. Bulk buying is a cheaper option.
Therefore, the price of buying the product plays a huge role in the FBA fees calculation. In case you are just trying out a product idea and have only a vague estimation of what the product might cost, you can enter your estimated details in the app manually. It can be later readjusted to the correct amount to get a more accurate result.
- Shipping cost
Shipping costs are a major factor in deciding the deal. No matter where the supplier is based, the product has to be shipped to the Amazon warehouse. If the factory is situated in china as is the case for a lot of products, there is a cost involved for freight carriers and shipping through sea vessels.
Therefore these costs are taken into account when Amazon calculates the shipping fees and they are also in accordance with the dimension and size of the product.
- Monthly Stock
Whenever you drop off inventory at an Amazon warehouse, you are using their facilities to store your product. Depending on your sales orders the products will move off shelves and be processed for delivery.
Meanwhile, the storage space is still dedicated to your occupancy and Amazon cannot sublet this space to anyone else. So you are renting a place for your products to stay until they are sold. This is to discourage sellers from misusing the storage facility by storing up a huge number of stocks when the sales rate is high.
- Commissioning and Packaging
Amazon provides the packaging materials for a product, such as a box, adhesive, stickers, packing peanuts and other protective products to make sure the product reaches the hands of the customer intact. So, depending on what you are selling, you must be ready to pay the packaging fees.
- Referral Bonus
For every product that sells on Amazon, there is a referral fee Amazon deducts per unit item. This is the charge for using their eCommerce website and can range from up to 15% of the cost of the product. Sometimes there is a flat referral fee, and sometimes it can go as high as 15% depending on the profitability of the product category.
It might seem unfair to some. But this is merely the price to pay for being able to sell on the Amazon site which had half of the world population as their customer base. One cannot deny the opportunities are unparalleled. And if the chosen product is good enough, this referral fee will not cause much damage to your profit margin. Which is what this tool is all about.
FBA calculator shows you the ultimate selling price after considering all these fees.
We like AMZScout for not only the flexibility of the options to use Chrome and web app as per convenience but the overall product packaging that AMZScout provides. Most FBA apps will not allow users to have a free trial, whereas you can have that with this app. The free trial, in our opinion, is crucial to deciding whether or not you like an app.
If we do not understand the functionality of an application, why would you invest in it? And AMZScout team has the confidence in their product that the trial will be enough for sellers to get hooked and want to go for the paid plans. We like that confidence.
The plans are overall very well balanced, and quite affordable for small to medium-sized sellers. As we have said previously, if you sell only a few products, the basic plan is more than enough to work with. And it costs as much as a couple of Starbucks drinks anyway.
The tools also come with plenty of features and the user interfaces are quite easy to work with which makes this one of the most popular plans with sellers.
Overall, there are fifty thousand sellers who use AMZScout to boost their sales daily and the numbers are growing. We like this app for well-rounded features and affordable plans. There is a huge absence of plans customized for smaller sellers who are looking to grow their business, and AMZScout successfully fills that void by providing all the right tools they need to make the correct decisions on how to source a product and how to price it.
How much does AMZScout cost?
There are three tiers of AMZScout membership. The basic plan costs $29.99 per month. The start plan costs $39.99 per month and the business plan costs $59.99 per month. When you pay annually however, the prices are 50% off for every plan. So if you choose to decide for over 6 months, we suggest taking a yearly plan instead of the monthly plans to get the most benefits.
The web app also has 7 days of the free trial included with every plan.
The chrome extension has a 14-day free trial.
Can I cancel my AMZScout Subscription?
AMZScout offers cancellation options for customers who are no longer interested in using their products. To be able to do so, there are two options. People who have used Paypal as a payment method in the app can go directly to their PayPal account and remove AMZScout as a payment beneficiary.
If you are using any other method of payment of facing any issues canceling through the PayPal website, you can simply contact their customer care by leaving them an email [email protected] .
Although their services are great, we recommend that you do not wait until the very last moment to cancel the subscriptions and make sure it is done at the beginning of the month so the AMZScout team has enough time to deal with the cancellation process, and replying your emails.
After the cancellation is done, they will request you to provide feedback. This is strictly for internal use, as the developers are constantly looking for ways to improve the app, and the feedbacks are a way of doing so.
What markets does AMZScout support?
AMZScout supports 8 to 9 countries as of now. The web app works for the United States, UK, Germany, Italy, Canada, France, and India.
The extension works for all these countries along with Mexico. However, we are hopeful that this tool will soon be rolled out in other countries as well and Amazon sellers from other countries will be able to reap its benefits soon.